It’s been a hectic time for Adelaide Fringe 2016 marketing interns Maddison Noolan and Kristen Kahl.
The Flinders students have been involved in several weeks of work experience as part of the University’s partnership with the festival and associated TREv program (formerly known as Fringe Benefits).
TREv (short for Tickets, Reviews, Events) is a year-round program incorporating the Fringe and Womadelaide and more than 200 other arts and cultural organisations to engage with young audiences.
Both Maddi and Kristen started work in January under their internships. Their experiences will support their respective studies in Business (Advanced Leadership) and International Tourism.
“I’m specialising in marketing in my final year at Flinders, so have enjoyed putting forward my ideas while getting actively involved with such a talented and creative festival team,” Maddi said.
Kristen was also looking forward to the “best Fringe yet”.
“I’ve enjoyed seeing a range of difference performances, in particular the comedy ones,” she said.
This year’s interns joined forces with last year’s TREv program marketing intern, Luke Mann, who completed a Bachelor of Creative Arts (Digital Media) at Flinders in 2014.
Last year he was involved with creating and uploading content on the website and social media, measuring and recording reach and marketing success, as well as some event support such as working at a Fringe Club party.
Some good news came in November 2015 when he became a Digital Marketing Assistant, assisting on marketing duties for both TREv and Adelaide Fringe.
“It is a super fun environment where I am learning a lot about a big team coming together to create an incredibly successful arts festival,” Luke said.
“Seeing the hard work that goes into transforming this city every year and the appreciation from everyone who gets involved is inspiring and something that I will never forget.”
The Fringe sponsorship included a number of other events, including the successful Fringe on Tour shows at Flinders’ Bedford Park on 4-5 March.